Implementation-focused summary
Personal, guided shopping — at scale
Built for premium brands that benefit from high-touch selling, but need an always-available experience that remains consistent and on-message.
Problem
High-consideration purchases often require assistance. Traditional chat widgets felt generic and lacked presence. The goal was a more premium, guided experience that helped customers discover the right products and answered questions quickly.
Solution
An avatar-based conversational assistant that asks lightweight discovery questions, surfaces relevant products with justifications, and supports common objections and comparisons. The interface is designed to feel premium while remaining fast and practical.
How it works
Discovery
Guided questions to capture intent and preferences.
Recommendations
Product ranking with explainable reasons and comparisons.
Experience
Premium avatar UI aligned with brand expectations.
Architecture & Stack
- Conversation layer tuned for commerce discovery and policy-safe outputs.
- Product retrieval and ranking over catalog metadata and merchandising rules.
- Integration points for inventory, pricing, and product content sources.
- Analytics hooks for funnel insights and intent understanding.
Impact
- Reduced purchase friction for high-consideration items.
- Improved product understanding through guided comparisons.
- Created a scalable “high-touch” experience without always-on staff.
Your role
Led the product flow and implemented the assistant logic and integration points, with attention to UX polish and reliability.